Read before you rely on it

What this feed is — and isn’t

Plant Delta Feed is a weekly verified diff of the official USDA FSIS MPI establishment directory. It is research tooling, not purchase-intent data. Use this page before treating any tag or removal as a sales signal.

What it is

Directory change intelligence

  • Weekly official diffs Adds, removals, and material field updates from the public FSIS MPI API — compared week to week.
  • Evidence with every event Before/after values tied to archived snapshots and SHA256 hashes. Failed fetches never become empty directories.
  • Optional research tags Directory-derived heuristics (size, species, activities) for vendor research — labeled as heuristics, not scores.
  • Email + CSV delivery A short change list when your plan is active — not a CRM and not a scraped contact database.
What it is not

Hard boundaries

  • Not purchase intent A directory change never means a plant is buying packaging, equipment, sanitation, or software.
  • Not a lead list No scraped emails, phone numbers, or “hot leads.” Official directory fields only.
  • Not state-only plants Coverage is the federal MPI directory. State-inspected-only establishments are out of scope.
  • Not financial or credit data No revenue, spend, Dun & Bradstreet enrichment, or employment signals.
  • Not real-time Weekly cadence matches useful research rhythm — not continuous monitoring or tick-by-tick alerts.
  • Not USDA or FSIS Independent product. We read the public API; we are not a government agency.
Known caveats

Verify before outreach

  1. Removals ≠ closures. Removals may be administrative (grant change, consolidation, correction), not a permanent plant shutdown.
  2. Activity strings vary. Official FSIS activity text is canonicalized for comparison; species/categories may be derived heuristically from that text.
  3. Vendor-fit tags are heuristics. They prioritize research — never treat them as proof of demand. Check the current official FSIS record before outreach.
  4. Sparse official fields. Some directory columns (for example DUNS) are often blank in the public payload. We map them; we do not invent values.
  5. Schema can drift. If USDA renames or reshapes fields, we fail closed on critical drift rather than emit a bad empty week.
How to use it honestly

A research input, not a pitch script

Good use: notice which FSIS-listed plants were added, removed, or updated; decide which ones deserve a deeper public-web research pass; keep claims tied to before/after evidence.

Bad use: email a plant because a tag “looks hot,” claim they are buying, or treat a removal as confirmed closure without checking the live FSIS record.

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